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Social Network

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eMarketer lowers forecast for social network ad spending

2008.05.17

New York—eMarketer has revised its U.S. social network ad spending forecast, projecting that advertisers will spend $1.4 billion to place ads on online social networks this year, down from a previous projection of $1.6 billion

 
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A Web-Wide Social Network?

2008.05.17

MySpace, Facebook and Google each announced similar-sounding moves over the past week that will be worth paying attention to as marketers watch to see how the social web evolves.

 
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Social Networks to Connect With $4B in Ads

2007.12.15

Social-networking sites are forecast to haul in billions of advertising dollars Worldwide spending is expected to top $4 billion by 2011, says the market research firm, "unless teens stop social networking as they become adults."

 
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